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Photo credit: Hadas
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THE
NEW REGIME
Press
Release, August 18, 2010
Press
Release, November 10, 2009
Touted as
a "true solo project," The New Regime consists solely
of 20-year old Ilan Rubin, drummer of Nine Inch Nails and previously
Lostprophets. No mere time-keeper, adept multi-instrumentalist Rubin
wrote and recorded every note of bass, drums, guitar, piano and
vocals on The New Regime's 2008 debut, COUP.
Accomplished beyond his
years, Ilan has played professionally since the age of nine. Opening
Woodstock '99 with his first band, F.O.N., a then eleven-year old
Rubin found his way into the Guinness Book of World Records as the
youngest person to play the historic festival. He went on to drum
for Denver Harbor (Universal), completing his high school degree
while touring the country in a van. Next stop for Rubin was Lostprophets
(Columbia), playing on Liberation Transmission—their third
full-length, and a number one debut on the UK charts. In the last
three years, Ilan has played for sold-out crowds and festivals all
over the world—Download, Reading/Leeds, Rock am Ring/Park,
Fuji Rock, Summer Sonic, V Festival and more. In late 2008, Trent
Reznor invited Ilan to join Nine Inch Nails mentioning that Ilan
had “blown him away” after watching him at Reading/Leeds
Festival in 2007. Rubin then blew the rest of the band away in November
when he was asked to rehearse with Nine Inch Nails on their “Lights
In The Sky” tour following Josh Freese’s departure.
In between helping write
the latest Lostprophets album and a string of sporadic tour dates,
Ilan nurtured the idea of his own project: "All of the material
was written and recorded on Lostprophets downtime—and to be
honest, I had never really sung before." After acquainting
himself with the role of singer, he wrote and recorded seven songs
in his garage. "I started showing it to people—not telling
them who it was—and started getting some really positive feedback.
So I decided to continue with it."
The aura of mysterious
genesis is a concept Rubin planned quite thoroughly: "I wanted
people to listen to it and make up their minds based on the music—not
who it was by, or what band I'm in." An equally enigmatic viral
video followed, fusing The New Regime's music with imagery of protest,
uprising, urgency and change. Quickly spreading via music sites
and blogs, The New Regime received major radio and press attention
within a week of the video's release.
With several more songs
in hand, COUP became a reality. Drawing his influence from
the greats—The Beatles, Led Zeppelin, and Queen, to name a
few—Ilan set out to create an eclectic, yet thematically dark
album. COUP feels much like a procession—each song
marching forward, inviting all who listen to join in its crusade.
Ever evolving, Ilan's
vision is unobscure: "All the songs on the album are there
for a reason. I never want to be categorized or pigeonholed into
a sound—where if I did something different, a fanbase would
feel abandoned." It is this ideology that assures the music
is limited only by the imaginative inventiveness of it's creator,
and that the world will be better off under the watchful eye of
The New Regime...
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